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Developing Key Account Management Talent

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Professor Graham Jones talks about high performing talent in the worlds of elite sport, military and business, highlighting the importance of creating the right environments for talent to thrive. Graham presents a model, comprising three key requirements, to guarantee sustainable top performance in any organisation: 1. Be clear what the expectations are regarding performance. 2. Create an environment where people can thrive and deliver on these expectations. 3. Provide the leadership to enable both of these requirements.

Cranfield Key Account Management Best Practice Research Club



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